Mads Vadsholt is a digital artist and game designer based in Copenhagen. During his studies at The Animation Workshop, Mads began creating video games, which paved the way for founding his own studio, Mads & Friends in 2016. In 2022, he launched his first game title, The Forest Quartet, which has been released on multiple platforms to critical success. The game was mentioned by The Guardian, exhibited at The Smithsonian American Art Museum and won an IGF for Excellence in Audio, during GDC 2023. Mads has also won the UNESCO Creative City Price for his creative entrepreneurship as well as promoting Viborg as a creative hub. He’s currently working on two unannounced titles.